Functions of Webmaster Tools

Website owners are doing their efforts in order to gain better search engine ranking and webmaster tools are assisting in this matter. Better ranking will result to greater traffic towards the site and popularity boosts, thus you will require a backlink check. The reciprocal link checker utilizes advanced strategies to assess the link status and make reports in html or txt file.

Actually, it is accountable for 2 aspects:

• General visibility of the site
• Assessing the popularity of the site

Its accountability is monitoring backlink status and assessing inbound links of a site. This manages different reciprocal links on a site automatically and boosts the page rank.

Advantage:

• Cost efficient, fast and dependable
• Boosts the quality and popularity of link
• Very interactive as well as a user-friendly graphical interface
• Supervises and assesses the backlinks’ status
• Powerful utility for enhancing the page ranking of a site

Disadvantage

• Can acquire a hit in the instance of PPC activity due to fraudulent clicks thus augmenting the cost

There are different strategies and tools of SEO and through technology development, tools are becoming improved and better sustaining in thought the strict requirements of well-known search engines such as Yahoo and Google.

SEO is not a thing that is very simple to do. It requires a huge deal of effort in locating a fine rank in SERPs. There are abundant tools obtainable in the market. A number of them come for free and others are commercial. You can check the google.com/webmasters/tools for further assistance.